View markdown

Tools

111 tools across four ad platforms. Every tool is one of three flavors:

  • Read (most tools) — Pulls data. Always safe to call.
  • Transform — Reshapes or summarizes data without hitting the platform.
  • Write — Changes something (pause, edit budget, add negative keywords). Off by default. Turn on per provider in app.adsyncs.net/settings.

You don't memorize tool names — the AI does. Browse by platform to know what's possible.

Browse by platform

How the AI finds the right tool

When you ask a question, the AI picks tools by what they do, not what they're called. So "show me last week's worst-performing Google campaigns" turns into a call to google_ads_get_campaign_performance automatically — you never type the name.

If you ever want the AI to explore on its own, there's a meta-tool:

ads_discover_tools(query: "find tools for keyword research")

It returns a ranked list of tools that match. Useful when you're prototyping a new workflow and want to see what's available without scrolling this page.

Naming convention

Every tool is prefixed with its platform: google_ads_*, meta_ads_*, linkedin_ads_*, bing_ads_*. That means even with all four providers connected, you can scan the tool list at a glance.

Tool metadata

Every tool carries _meta["ads/tier"] (read / transform / mutation), _meta["ads/category"], and _meta["ads/tags"]. MCP clients can filter on these to build power-user UX. The ads_discover_tools meta-tool indexes the same fields.

What about prompts and resources?

Prompts (pre-baked workflows like "weekly account audit") and resources (read-only context like "workspace connections") live on Resources & prompts.